3 Ways to Increase Views and Make Your Life Easier
I travel around Blog World a lot, I research and I use trial and error. Experience in marketing doesn’t hurt. I like to share what I find and TRY to make my and your life easier. I thought I would share a few of them with anyone that just so happens to be foolish enough to click today.
Change Your Article URL also called a Permalink.
I’m sure you all know how to do this, but I need an article for the day so I’m going to explain it anyway. By changing your article URL you give it a better chance to show up in Search Engines.
Step 1-Go to your Dashboard-Posts-And click one of your posts
Step 2-You’ll see just under your Post Title field/box the ‘Permalink:’ section. The grey/gray part is something you cannot change, just the pink/salmon colored field.
Step 3-Now come up with a usually no longer than 5 word identifier for your article with each word separated by a dash/hyphen. It can be longer but the shorter the better. Don’t use words such as ‘the’ or ‘it’. Those are called stop words. Just put in the big words that say what the article is about. It doesn’t even have to be the title of your article, just what it’s about. Example: Your article is called “What Happened Last Night?” but the article is about an episode of a show you like. You want to put the name of the show in the permalink. That’s what people are looking for when the search in a Search Engine.
Step 4-Click ‘OK’ and I usually click ‘Update’ on the right hand side as well.
Now this is what Search Engines will see.
The Example in the image is my ‘What super power would I want? Heart surgeon…sort of.’ article.
‘what-super-power-would-i-want-heart-surgeon’ as a URL is too much I think.
‘super-power-change-hearts’ seems much better to me. I cut out the unnecessary words and got to the point. This is like Flash Fiction for URLs.
This doesn’t mean you are guaranteed to get hits but it will help your chances.
Difficulty with 10 being most difficult? 1
Rescheduling Old Posts
It’s difficult to come up with new material each day. I like to provide two pieces. I know, some of my things are totally random but it keeps me creating. But even I get tired sometimes.
Reschedule your old posts. This sounds a bit odd because you think everyone has seen it so why bother, but your much older stuff from when you were new to the blog world wasn’t seen by everyone and some of it was good, maybe all of it.
I go to edit my post and simply edit the schedule time on the right hand side where it says ‘Published on’ for a different day and date. You can even do this throughout a given day if you like. I’ve done it before. What I have found though is it may not really increase views significantly. It also takes up your time. Rescheduling a post from a month ago is one thing, and really you can revamp the article, make it fresh with your new blogging experience and give it new life.
WARNING! If you have a post linked in another post you need to check that link after you reschedule because the date in the heading will have changed.
A better thing to do is just copy the post. It’s very simple but no images for instruction this time. Do this: Click Posts-Add New-Scroll Down to Copy a Post under Writing Helper-Type the name of the Post you want to Copy-Click Copy-Now just make sure you put in a Feature Image, Add the Tags which are still there you just have to click add and they all show up. The Post will even be in the same category as before. All the links are the same inside the post as well. Whenever I do this I do make note that it originally appeared on a certain date.
Change the name of a Post that didn’t seem to catch on
Have you ever looked at the title of an article and just didn’t want to click it to go check it out? You may have missed out on a great article. The name just didn’t pop with you, didn’t connect. You’ve probably done a bad job of naming as well, I know I have.
A name change, even just one word can make a difference. Just step back and look at the title and think “Would I click on that if I didn’t know what was behind it”.
Naming an article in a way is more difficult than writing the article itself. It’s like writing a Twitter pitch for your novel. You have to hook ‘em. Naming a poem that just came to you is excruciating to me.
I first called my ‘What Super Power Would I Want? Heart Surgeon . . . sort of‘ article ‘What super power would I want? Heart surgeon,’ but that just didn’t look right or get the right message over. Then I changed it to ‘What super power would I want? Heart surgeon…sort of.’ That title said what I wanted it to say and makes you wonder ‘what does he mean by ‘sort of’’ and people started to read.
One thing to note here: Your URL will still be from your original article title. You may want to go in and change it if you feel a need to.
Those are three quick tips to help bring more views in.
(This is a post from May. I’ll be bringing a new post with some new tips soon.)
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